Jim Porter

Senior Brand Director

For over 14 years, Jim has created successful sales and marketing programs targeting physicians, healthcare professionals and patients. At P+s, he has led healthcare and medical device accounts Horizon Blue Cross Blue Shield of New Jersey, Blue Cross Blue Shield of Massachusetts, Genzyme, Viacord, Accusphere and ConforMIS, among others. Jim’s previous experience includes Allen & Gerritsen, where he worked on Genzyme, Exeter Hospital and Waters. He was also VP of Sales and Marketing at Body1, where he started an e-Learning division to augment direct-to-consumer and clinician-focused website business. Jim earned a B.S. from Bucknell University and an MBA from Indiana University. He enjoys playing guitar and just ran his sixth marathon.